The Department of Trade and Industry (the dti) will
use the 38th Durban International Film Festival (DIFF)
to market its South African Emerging Black Filmmakers
Incentive and target relevant producers who qualify for
the incentive. ¡§The incentive's objective is to
create an environment that takes advantage of the
country¡¦s diverse and unique locations, as well as low
production costs and favourable exchange rates, which
makes it significantly more cost-effective to produce a
movie in South Africa than in Europe, the United States
or Australia,¡¨ Trade and Industry Minister, Rob Davies,
said.
Minister Davies said the sector had enormous potential
in bringing the necessary currency into the economy and
could act as an important vehicle through which
technology was transferred and South African skills base
was upgraded.
The dti is participating in the 38th DIFF, which will
run till 23 July.
The DIFF is an annual film festival that takes place in
Durban, KwaZulu-Natal. It is one of the oldest and
largest film festivals in southern Africa and presents
over 200 screenings celebrating the best in South
Africa, African and international cinema.
¡V Source:
SAnews.gov.za |